ATLANTA, May 30, 2023 — SweetWater Brewing Company (“SweetWater Brewing” or “SweetWater”), the ninth largest craft brewer in the U.S. and a subsidiary of Tilray Brands, Inc. (NASDAQ: TLRY and TSX: TLRY), today announces the launch of SweetWater Spirits, a new collection of bright and refreshing ready-to-drink mixed cocktails in a can featuring two spirits-based cocktails Vodka Soda Citrus and Vodka Soda Punch available in 12-ounce cans at 105 calories each. SweetWater Spirits are tasty libations, featuring premium vodka and real citrus fruit juices.
- Vodka Soda Citrus: Immerse yourself in the zesty allure of premium vodka combined with a harmonious blend of orange and lime. This low-calorie, ready-to-drink cocktail offers a burst of brightness and refreshing notes destined to invigorate your senses.
- Vodka Soda Punch: Embark on a thrilling flavor journey with a tantalizing combination of strawberry and lime. Each sip of this artfully crafted cocktail will transport you to a world of pure refreshment and delightful indulgence.
“The ready-to-drink cocktail category is witnessing rapid growth, and we are thrilled to introduce the new SweetWater Spirits line,” said Ty Gilmore, President, U.S. Beer at Tilray Brands. “We have crafted delicious and refreshing low-calorie cocktails using premium vodka, ensuring a sensory experience that surpasses expectations.”
SweetWater Spirits are the perfect companion for summer outings and barbecues and now available at select grocery and liquor stores, as well as bars and restaurants, offering consumers an opportunity to elevate their beverage choices. Find it near you using SweetWater’s Beer Finder. SweetWater Spirits enthusiasts can also savor their favorite cocktails at SweetWater’s newly established branded bars within Atlanta’s iconic Mercedes-Benz Stadium, home to the NFL’s Atlanta Falcons and Atlanta United of Major League Soccer.
About SweetWater Brewing
One of Atlanta’s original craft breweries, founded 26 years ago, SweetWater Brewing is now the 9th largest craft brewers in the U.S. With two flagship breweries in Atlanta, Georgia and Fort Collins, Colorado, SweetWater’s award-winning craft beers and ready-to-drink cocktails are available coast to coast and in more states than ever before. Inspired by the outdoors, SweetWater is a passionate advocate for healthy waterways and conservation initiatives. Through its annual Save Our Water campaign, SweetWater continues to raise funds to support nonprofit organizations fighting for clean water and habitat conservation, including the Waterkeeper Alliance, Bonefish & Tarpon Trust, and Trout Unlimited.
SweetWater Brewery is a subsidiary of Tilray Brands, Inc. (Nasdaq: TLRY; TSX: TLRY), a leading global cannabis-lifestyle and consumer packaged goods company inspiring and empowering the worldwide community to live their very best life.
For further information about SweetWater Brewing Company, please visit www.sweetwaterbrew.com and follow @SweetWaterBrew across all social platforms.